THE ELLANA SIGNATURE: MINERAL SKIN SHIELD©

Beauty Does More. It’s not just a tagline. At Ellana, doing more is part of everything we create. After all: why make an eyebrow pencil when you can make an eyebrow pencil + eyeliner? Why make a primer when you can make it a primer + moisturizer + sunscreen?

Why make makeup at all, when you can make skincarethat looks like makeup and acts like a shield that protects you from the world?

That last bit may be a bit of an exaggeration, but there is some truth to it. In a previous blog entry, we talked about environmental stressors: the many ways things like UV rays, dust, smoke, and sweat can cause long-term damage to our skin. Whether it’s standing in line for the grocery store or even working from home in front of your open window, so long as your skin is exposed to the elements, it runs the risk of being irritated by the environment.

This is where our Mineral Skin Shield comes in.

What is Mineral Skin Shield?

Our Mineral Skin Shield is a blend of ingredients designed to shield skin from the elements. In particular, our Mineral Skin Shield is designed to protect skin from the harsher conditions present in tropical climates, like extreme heat, oil, and sweat.

Specifically, Mineral Skin Shield promises to offer:

• Sun protection (a minimum SPF 16, broad spectrum)
• Water- and sweat-resistance
• Oil-control and oil-absorption
• Dirt defense

On top of these, the ingredients that make up our Mineral Skin Shield also help your skin look great. Our unique blend helps create the “poreless perfection” that Ellana is famous for, absorbing oil and sweat over time to create a naturally dewy finish, without clogging pores. The longer you wear it, the better you look!



How does it work?

As the name suggests, Mineral Skin Shield is Ellana’s unique mix of mineral ingredients, chosen for their ability to defend skin against pollution, UV rays, sweat, and oil, without clogging pores. This proprietary blend features powerhouse staples such as:

Zinc Oxide - a physical, mineral sunscreen that also acts as an anti-inflammatory and helps dry blemishes.
Kaolin Clay - an oil-controlling clay that also helps pull impurities from the skin and acts as a defensive barrier against the elements.
Sericite - a variant of (ethically-sourced!) mica that helps bind our mineral ingredients together while helping give skin a radiant appearance.

Acting as “boosters” for these mineral ingredients are several organic botanicals that help deliver additional skincare benefits! Rice powder, allantoin, vitamin E, and vitamin C all help improve your skin’s resilience while improving its overall health!


Where can I find it?

While all of our products have at least one skin-improving ingredient, we’ve chosen to focus our Mineral Skin Shield on the products that lie closest to your skin: our foundations and concealers!


Depending on your skin type, there is a Mineral Skin Shield product for you. Oily skin? Our Loose Mineral Foundations come with SPF 16 and a heaping helping of oil-control. Combination to Dry? Try our Pressed Mineral Foundation, which maximizes the powers of Zinc Oxide for a Mineral Skin Shield blend that also creates a filter-finish.

And, for all skin types, the crowd-favorite Original Glow BB Foundation delivers second-skin radiance with SPF 50 broad spectrum. Not only that, but our “OG” BB Foundie comes with additional antioxidants in the form of blueberry and green tea extracts, further boosting its Mineral Skin Shield properties!

Not sure which Mineral Skin Shield formula is right for you? We've got your back — click here to take our Beauty Quiz and find out which of our products is best for your skin!